WP80 Superguide 1 | ADVANCED DISTRIBUTION: CDNS, ANALYTICS, QOS, AND QOE JANUARY/FEBRUARY 2017 SPONSORED CONTENT
Many of the world’s largest global organizations are using
live webcasting to enable consistent interaction bet ween
the C-suite and the increasingly dispersed workforce. For
enterprise I T professionals and corporate webcast producers
tasked with delivering CEO Town Halls and All-Hands
presentations — which often represent their company’s most
high-profile internal events — access to in-depth analytics
regarding the quality of user experience is a must.
Today’s leading enterprise webcasting platforms
provide a deeper level of insight into video activity that
goes beyond the basic metrics of who viewed and for how
long. A real-time quality of service (QoS) solution like
MediaPlatform’s Video Business Intelligence (VBI) collects
viewing data from each user watching the various live
streams and offers prescriptive analytics regarding their
actual viewing experience and network performance.
Video BI processes the tremendous amount of data
generated during a webcast and presents the information in
a customizable dashboard that helps organizations quickly
pinpoint trouble spots and offer well-informed solutions.
There are four key live streaming quality of experience
(QoE) indicators that provide valuable insights during as well
as after an event to help inform future decisions regarding
video delivery behind the firewall. VBI defines these indicators
as: Play Success, Start-Up Time, Buffers and Failovers.
Successful CEO Town Halls
With Video Business Intelligence
Improving Enterprise Webcasting Through Real-Time Quality of Service Monitoring