14 STREAMING MEDIA July/August 2017
Laughly Goes Live, Bringing the Yuks in Real Time
be available through Amazon Echo and Google Home devices. People will be able to create accounts and request comedy using their
voices, saying, for example, “Play Kevin Hart on
Laughly,” to start a Kevin Hart radio station.
Live Comedy and Beyond
The company also has some unique new content coming up. It’s partnered with the Laugh
Factory in Los Angeles and now-closed Comix
in New York City to license audio from original
video those clubs have recorded over the years.
These archives have never been heard before
on any service. The material will be presented
in a new show called The Vault, starting in June.
Fans will be able to hear a young Seth MacFarlane’s standup and an early appearance by Kate
McKinnon, for example.
Laughly is expanding with other new shows,
as well, such as Randos, an interview show starring Carmen Lynch, and On Second Thought,
where Sean McCarthy will dissect old bits from
popular comics. Along with comedian Gilbert
Gottfried, McCarthy will dive into Gottfried’s
version of the famous “Aristrocrats” joke. Other shows include The Back Story (how comics
got their start) and The Takeover (where comics
take over the app and build a playlist).
The one thing Laughly doesn’t have is video, and Scott has no plans to change that.
With over-the-top service Seeso offering original scripted comedy and Netflix producing
strong comedy specials, Scott sees competing with video services as a losing game. He
believes it’s better to find his own niche and
work alongside them.
As for those live events previously mentioned,
Laughly had streamed five at the time of this interview, with a plan to do two more every week.
The only downside to all of this growth is that
Scott hasn’t had any time to polish up his own
standup act. While several people on staff are
comedians, Scott has had to take a break for
now. No, his old material isn’t on Laughly. That’s
okay, because it’s a little blue.
“My stuff was too dirty,” Scott laughs. “I don’t
know if the CEO could say the stuff that I used
to say. Plus I’m a little busy running the company. But I assume at some point in time, I’ll definitely get back into it … with maybe a little bit
Troy Dreier ( firstname.lastname@example.org) is senior associate editor
of Streaming Media and Onlinevideo.net.
Comments? Email us at email@example.com, or check the
masthead for other ways to contact us.
In addition to
is now offering