If you’re not monitoring
quality of service and
quality of experience, you’re
likely losing viewers—and profits.
Most large-scale streaming pro- ducers understand that there’s a direct correlation between user experience and key per- formance indicators like viewing hours, engagement, and—in the long run—
profits. That’s why most of the larger subscrip-tion- or advertising-funded streaming services
have long deployed quality-of-service (QoS) and/
or quality-of-experience (QoE) monitoring, along
with other technologies that help ensure the best
possible experience for their customers.
As pricing for these services comes down,
it’s time for smaller producers and publishers
to get on board, not only those who directly
monetize their videos but also companies that
deploy video for marketing, sales, or training.
By Jan Ozer
After all, if your video is mission-critical, you
can’t afford to deliver a subpar experience to
In this article, I’ll identify the classes of software you should be considering, discuss some
prominent players in each category, and explain
how they function and what services they offer.
This will help you understand how each service
delivers the benefits that they claim and provide
a technological basis for you to compare and
contrast their offerings. This list of companies is
meant to be representative, not exhaustive, and
if your company isn’t mentioned, please add
your name and explain what your company does
in a comment to this article online. Also feel free
to reach out to me so I can get more acquainted
with your product or service.