there expectations to run all video playback
exclusively within browsers on mobile or
desktop, or are native iOS and Android
applications already in your roadmap or
These questions can be applied to many contexts for online video development, not just
PPV chat. And, this initial set of questions is just
the starter for a deeper discovery effort to determine the low-level details of everything else
that will need to be put in place for a production-ready offering.
If even a few readers use these questions as
homework before reaching out to vendors, I will
be gratified. If I get an email from a prospective
client that answers even half of these questions,
I will cheer out loud.
Robert Reinhardt ( firstname.lastname@example.org) is founder of VideoRx and
is internationally regarded as an expert on multimedia application
development and online video, particularly in HTML5, iOS, Flash,
AVC/H.264, and HEVC/H.265.
Comments? Email us at email@example.com, or check
the masthead for other ways to contact us.
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ONLINE VIDEO MARKETING STRATEGIES AND TIPS