time. No matter what you decide, you
can always go back and change this
option to experiment.
Another important element to add
to your End Screens is the Subscribe
option. Again, the more you can encourage viewers to watch your content, the better your videos will rank
on YouTube. Building subscribers
can help in growing your audience,
and it will encourage viewers to come
back to watch more of your videos as
you publish new content.
Adapting End Screens to
Your Video (And Vice Versa)
Optimizing End Screens involves
not just strategic considerations but
practical and aesthetic ones as well. I
highly recommend testing to see how
these objects look in your actual video. You can use the Preview toggle to test (see Figure
6 on page 178).
When positioning End Screen elements, be careful
not to block out any important on-screen items in your
Calls-to-Action in You Tube videos