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video. Knowing where these objects appear
can also help you frame your composition
for future You Tube videos.
Cards
Another interactive option on You Tube is
inserting Cards into your video (see Figure
7 on the next page). I like to think of these
as short callouts you can have appear during
your video. You can also link to other videos,
channels, and even websites with Cards. One
of my favorite ways to use Cards is to provide
referrals to a past video or a topic covered.
It’s a nice way to send your audience directly
to a video or a playlist on You Tube.
Figure 6.
Use the Preview toggle to test that your End Screens work visually in your video
Figure 2.
Researching Cards on the You Tube Help page
Figure 3.
Clickable callouts can prompt viewers to watch other videos you’ve posted or subscribe
to your channel.
Figure 4.
Choose an End Screen template here.
Figure 5.
Here you can select a video or playlist for your viewer, or have You Tube
choose your viewer’s next video from your channel.
