VIDEO: HOW TO MEET THE CHALLENGES
OF MULTI-PLATFORM UX DESIGN
NBC Universal’s Moritz Gimbel and Vimeo’s Will True
discuss the difficulties of designing user experiences for
multiple platforms from browsers to OTT in this clip from
Streaming Media East 2017.
VIDEO: THE CHALLENGES OF
MONETIZING PREMIUM TV CONTENT ONLINE
With the shift in consumer viewing patterns for premium
TV content toward OTT, online, and mobile, how are major
content providers meeting the challenges of monetization
with reduced ad loads and different UX expectations?
VIDEO: HOW TO IMPROVE THE
USER EXPERIENCE FOR OTT AND TVE
FOX Sports Go SVP Clark Pierce discusses the importance
of user experience in delivering a next-level TV
experience with TVE and OTT services, and suggests
some effective ways to get there.
VIDEO: HOW CAN ONLINE VIDEO
ACHIEVE PARITY WITH BROADCAST TV?
Akamai’s John Bishop discusses the current state of
online video vis a vis broadcast TV, and the key points of
comparison: scale, fidelity, operation, and monetization.
VIDEO: ARE OTT SKINNY BUNDLES
MISSING THE BIG PICTURE?
Vimond CEO Helge Hoibraaten argues that, as an
industry, we’re missing the point with OTT skinny bundles,
aiming for incremental improvements over linear TV
rather than anticipating what OTT viewers really want.
VIDEO: HOW TO LEVERAGE
DATA TO MONETIZE OTT CONTENT
Machinima’s Jarred Reeves discusses how to meet
the challenges content providers face in accruing
and using targeted analytics to monetize their
VIDEO: WHAT IS CAUSING FRAGMENTATION
IN THE OTT VIDEO MARKET?
LG’s Matthew Durgin discusses the key factors
contributing to fragmentation in the OTT video
market—and it’s not what you think.
VIDEO: HOW TO MAKE MONEY WITH OTT
Ben Miller of Sinclair Broadcast Group discusses
strategies for making subscription- and advertising-based business models for making OTT content
VIDEO: WHAT ARE THE ECONOMIES OF
SCALE FOR OTT VS. BROADCAST VIDEO?
Vimond CEO Helge Hoibraaten and Jim Turner
of trnrMedia outline the relative costs of adding
subscribers and CDN infrastructure strategies for
growing OTT services.
VIDEO: HOW CAN OTT PROVIDERS
USE DATA TO INCREASE ENGAGEMENT?
Google’s Serge Kassardjian and Recurly’s Dan
Burkhart discuss strategies for leveraging
targeted viewer data to get better engagement
with OTT services.
For more on OTT,
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and videos from